The collaboration began with successful SEO work, which resulted in more organic traffic and higher visibility. Our fine collaboration blossomed into a comprehensive solution that included developing a completely new website that would increase the conversion rate and clarity, but also to make a more attractive page. Other marketing channels emerged in collaboration with both expanded SEO, Google Ads and Social Media.
Thedesiretogetmoreleadswithanewwebsite
The main purpose of the website was to generate leads, which was a problem in the past for LAV. We jointly identified that the current website does not provide the inspiration needed to create an interest in finding out more information, such as taking the step of requesting a quote or finding information on how to get a good video conferencing solution. Another problem we saw during our analysis was that visitors were not staying long enough to read the information presented.
Aa
Poppins Regular
ABCDEFGHIJLKMNOPQRSTUVXYZÅÄÖ / 123456789
Bb
Open Sans Regular
ABCDEFGHIJLKMNOPQRSTUVXYZÅÄÖ / 123456789
Aa
Poppins Regular
ABCDEFGHIJLKMNOPQRSTUVXYZÅÄÖ / 123456789
Bb
Open Sans Regular
ABCDEFGHIJLKMNOPQRSTUVXYZÅÄÖ / 123456789
Aa
Open Sans Regular
abcdefghijlkmnopqrstuvxyzåäö
Bb
Open Sans Regular
abcdefghijlkmnopqrstuvxyzåäö
Aa
Open Sans Regular
abcdefghijlkmnopqrstuvxyzåäö
Bb
Open Sans Regular
abcdefghijlkmnopqrstuvxyzåäö
Theresult
A new website that is more inspiring, selling and a structure that makes it easier for visitors to access information about LAV’s services. A clearer process for how the customer should proceed but also the expectations of LAV’s services. The customer now has a vision of what their future solution might look like and can see examples of previous solutions that LAV has developed.